Laughlin’s Slice of Spice restaurant specializes in wood-fired brick oven pizza. Located just outside of Jackson in Spring Arbor, Michigan, this family-owned and independently-operated pizzeria has a one-of-a-kind atmosphere and an amazing menu! Courtney Jerome Media produced a restaurant video package for them, showcasing their authenticity through social media videos and an “About Us” video for their website, sliceofspice.net.
Marketing Goals: Appeal to a 40+ demographic in southern Michigan on Facebook, sharing their passion for pizza.
Creative Strategy: Heartfelt and informative storytelling with smooth videography and dark tones that represent the comfort of the pizzeria.
Video Results: Over 11,000 video views in one month.
Slice of Spice Website Video: “About Us”
Slice of Spice Social Media Video: Kids at the Window
Slice of Spice Social Media Video: Appetizer Highlight
See what Courtney Jerome Media did with this restaurant appetizer video on Instagram!